Listed below are the criteria for submitting to the FAB Awards.
Eligibility Any organisation anywhere in the world involved in Advertising, Design and Marketing Communications for Food or Beverage brands is eligible.
Work entered must have appeared for the first time between 1st March 2008 and commercially released by 15th April 2009.
PLEASE SUBMIT A BRIEF/STRATEGY FOR YOUR ENTRY IF YOU FEEL IT IS APPROPRIATE AND RELEVANT.
USE A SEPARATE SHEET OF PAPER FOR THIS.
Technicality
TV & Cinema
Via BEAM.TV or on Tape
Beta Cam SP PAL 625 with colour bars and clocks. We strongly recommend dubbing or subtitling into English. To save costs you can place all your entries onto a single tape, but please leave a clear space, preferably a clock, between individual entries.
Radio
Audio CD. To save costs you can place all your entries onto a single tape, but please leave a clear space, preferably a clock, between individual entries.
Press
On CD. 1 x JPEG per execution, RGB, 300 dpi.
Poster & Outdoor/Ambient
On CD, 1 x JPEG per execution.
Packaging
1 sample of actual pack(s), or on CD as 1 x JPEG, RGB, 300dpi per variant.
Logo
On CD. 1 JPEG, RGB, 300 dpi.
Retail Environment
On CD. 1 x JPEG per view, RGB, 300dpi.
Brand Identity
On CD. 1 x JPEG per execution, RGB, 300dpi.
Direct
1 sample of actual piece(s), or on CD as 1 x JPEG, RGB, 300dpi per piece.
Collateral & POS
1 sample of actual piece(s), or on CD as 1 x JPEG, RGB, 300dpi per piece.
Sales Promotion
On CD. 1 x JPEG per element, RGB, 300dpi.
Websites
url of website entered or on CD.
On-line advertising
url pointing to ad(s) or on CD.
Mobile
On CD. 1 x JPEG per element, RGB, 300dpi, presented as it would appear to the recipient..
E-mail
On CD. 1 x JPEG per execution, RGB, 300dpi, presented as it would appear to the recipient. Please include all appropriate files for any active links.
Viral
As appropriate for each medium, as above.
Integrated
As appropriate for each Media or a Film summarizing the campaign.
Branded Content
As appropriate for each medium, as above.
